Though 2020 was a tough year for many businesses, most of all of our customers had their best year ever. They not only proved themselves to be pandemic proof but recession-proof as well. Despite their success, it did not come without sacrifice. All of these stores took the necessary steps to adapt and change to position themselves right and take advantage of the moment.
In this first part of two videos, Rob starts the conversation about marketing your frozen store during the pandemic and why it's going to be so important in the coming year. But before you hear what to do in the coming year, hear what the most successful operations did during the past year to not only survive but thrive.
If you're a follower of our 3-minute tips then you probably know we post about these topics long before they are trending or relevant. Mobile ordering, take-home products, and delivery options are all things we mentioned in earlier tips which you can check out here.